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The biggest holiday savings event is here as Black Friday 2025 discounts and deals have officially kicked off — and that includes beauty brands.
Rather than just giving you one day of sales, most beauty brands are hosting steals on makeup and skincare until Monday (Dec. 2), giving beauty lovers plenty of time to stock up on their essentials.
Whether you’re on the hunt for musician-backed products or the ultimate gift for the beauty lover in you life, the best Black Friday beauty deals are offering up to 55% off — but they won’t last forever. Consider this a sign to give your beauty routine an upgrade and without breaking the bank.
It’s not too early to start holiday shopping, either — especially for the beauty lover in your life. Black Friday deals are the perfect opportunity to snag gifts for everyone without worrying about overspending. Major beauty brands such as Ulta, Sephora and even Amazon are discounting popular makeup and skincare products, so you can get everything from drugstore finds to premium beauty and still have some cash leftover to treat yourself.
Keep reading to shop our picks from skincare to musician-backed beauty.
What Are the Best Black Friday Beauty Deals?
To help you find the best Black Friday beauty deals online, ShopBillboard rounded up a list of makeup and skincare brands offering major slashes on top-rated products you can shop below.
Ulta Beauty
Dyson Special Edition Airwrap i.d. Multi-Styler Straight+Wavy in Amber Silk
A special edition Airwrap.
The viral Dyson Air Wrap is currently on super sale at Ulta Beauty for just $519.99. This offering from Dyson is a multi-hair styler with multiple heads to give you a variety of results. It also doesn’t use heat to style, opting for air instead, which reduces damage, meaning you won’t have to sacrifice follicle health for a good hair day. You know it’s good because it’s been used by the likes of Beyoncé, Lizzo, JISOO. The hair tool is designed for drying, smoothing, volumizing and more, whether you’re an artist getting ready for the stage or just getting ready for a night out. The bottom line? It’s another one of those multi-purpose tools that you can use in a slew of ways, giving you more bang for your buck.
Marc Jacobs Daisy Eau So Intense Eau de Parfum
A 1.0oz bottle of designer fragrance.
Marc Jacobs’ Daisy perfume line is one of the brand’s best-sellers, and it’s easy to see why. Although she has her own line of fragrance with Rare Beauty, Selena Gomez has been known to spritz on this fragrance every once in a while. You can now shop the beloved designer perfume in a 1.0oz bottle for just $57.60 at Ulta Beauty, which is 40% off the OG price. The fragrance is scented like strawberry, honey, rosebud & green moss, a floral, earthy and sweet combo that you won’t find anywhere else. This is also the “So Intense” version, meaning the scent will last longer on your skin.
Sephora
Rare Beauty Soft Pinch Cheek & Lip Trio Makeup Gift Set
A Rare Beauty trio of three products.
Speaking of Rare Beauty, Selena Gomez’s Soft Pinch Cheek & Lip Trio is currently available for sale at Sephora for just $25.20. That’s just $8.50 per product. The trio includes some of Rare Beauty’s most popular offerings including full-size matte blush, a mini liquid blush and a mini tinted lip oil, everything you need to create a flushed pretty pink look.
Fenty Beauty Chocolit Treatz Lip Luminizer + Lip Oil Duo
A lip duo from Fenty Beauty.
Another great musician-backed brand that’s worth the Black Friday splurge is Fenty Beauty. The Rihanna-led brand’s Chocolit Treatz Lip Luminizer + Lip Oil Duo is currently 30% off at Sephora and includes a limited-edition glittering lip luminizer and lip oil in a chocolatly hue, a shade that would work well in the fall and winter months.
Amazon
Medicube is a brand beloved by many musicians, namely K-Pop star Tzuyu from the girl group TWICE. The brand’s ever-popular Zero Pore Pads 2.0 are currently a whopping 55% off on Amazon. True to the name, they may help minimize pores in the blink of an eye. For those seeking smoother skin, you’ve come to the right place. Each pad features an exfoliating textured side and a smooth side. The pads are soaked in a mixture of BHA and AHA, or in non-skincare speak, chemical exfoliants that gently help rid the skin of dirt and dead skin.
Milk Makeup’s Hydro Grip Primer is a best-seller for the brand, and one that we implore you to implement into your makeup routine, especially if you want a long-lasting base. The primer is currently 40% off its original price of $38. If you didn’t know, this primer is a gel-like formula with a tacky consistency that gives your base makeup something to stick to, making your base last for up to 12 hours. The product is also formulated with hyaluronic acid and niacinamide to boost hydration.
Walmart
Olaplex No.4 Bond Maintenance Shampoo 8.5 oz & No.5 Conditioner
A shampoo and conditioner duo.
Walmart is another option for major savings on hair care, makeup and skincare essentials — especially premium beauty offerings like perfume. New savings are dropping daily but will only be occurring until Dec. 1, which means you’ll want to act fast to refresh your routine.
Make sure to grab Olaplex’s shampoo and conditioner bundle for $42 (reg. $60), 53% off Polo Blue By Ralph Lauren and e.l.f. Power Grip’s duo set for only $10. Click here to check out all of the deals.
You don’t need high-end tools to get your makeup looking good. Walmart is offering a 15-piece makeup brush and sponge kit for just $9.99. The kit comes with a ton of brushes that you can use for every portion of your makeup, from foundation and brows to cream contour and eyeshadow. Each brush is equipped with a marble wrap that gives the set a stylish flair.
Nordstrom
Westman Atelier Petite Petal Edition Holiday Set $95 Value
A four piece makeup set from Westman Atelier.
Westman Atelier is a high-end makeup brand with tons of quality products. The brand is used by the likes of Jennifer Aniston, Anne Hathaway, Nicole Kidman, Reese Witherspoon, Gwyneth Paltrow and Hailey Bieber. The only barrier to entry? The price point. During Nordstrom’s Black Friday sale, you can get four products from the celeb-loved brand for just $60, normally what a single product from the brand costs. That’s $15 for each product. In the four-piece kit, you’ll get Baby Cheek Blush Stick, Lit Up Highlight Stick, Lip Shape Lip Liner and Lip Suede Matte Lipstick all in the shade Petal, a muted pink hue.
BeautyBio Get That Glow GloPRO® Facial Microneedling Discovery Set
A skincare kit from BeautyBio.
This BeautyBio microneedling kit is a $233 value available to you at Nordstrom for just $149.25. The set gives beauty lovers the opportunity to pamper themselves at home, without spending a fortune on a spa treatment. If you didn’t know, microneedling basically stimulates the body’s natural healing response by using tiny needles to create controlled micro-pricks in the skin, leading to increased production of collagen and elastin. Although it sounds painful, you barely feel it, and the results are well worth any minor pain you may feel. Just trust us.
For more product recommendations, check out ShopBillboard‘s roundups of the best press-on nails, sunscreens and celebrity fragrances.