Grammy week is underway in Los Angeles, and TheBasement, Warner Records and artist collaboration app Feeture are set to kick off their partnership on Tuesday (Jan. 27) with a Grammy showcase of the live music series created by Warner SVP of A&R Ericka Coulter.
“TheBasement Series was created as a space for creatives to connect, collaborate and discover new artists and brands, like Feeture,” says TheBasement founder Ericka Coulter in a statement. “Both brands share a commitment to building impactful artist connections that elevate storytelling with R&B and Hip-Hop.”
For the partnership’s debut, artists hitting the Kiss Kiss Bang Bang stage in L.A. include Honey Bxby, who will be an official artist partner on Feeture later in 2026, as well as Az Chike, BK Tha Rula, Casper Sage, Jaymin and Yonny.
“Feeture exists to connect artists in meaningful ways,” adds Dria, who serves as global head of artist & industry relations at Feeture. “Our partnership with TheBasement and Warner Records brings that mission to life by building a collaborative ecosystem where artists discover one another, create with intention, and collectively push culture forward.”
Honey Bxby kept busy in 2025 with the release of her Raw Honey project featuring Coi Leray, Toosii and Lola Brooke. The New Jersey singer returned in December with her “Shame” single.
“Collaboration and artist go hand in hand,” states Anastasia Wright, global head of marketing at Feeture. “Partnering with TheBasement and Warner Records is a unique opportunity for Feeture to be positioned as a vehicle for growth for all talent and demonstrates how Feeture can be utilized by A&Rs/labels to market their talent.”
Last month, Feeture debuted its COLLABS original performance series by teaming up Jai’len Josey and Xavier Omar for an intimate performance of their soulful “Painting the Stars” collab.



