All products and services featured are independently chosen by editors. However, Billboard may receive a commission on orders placed through its retail links, and the retailer may receive certain auditable data for accounting purposes.

What better way to ring in the new year than by buying Mattel’s 2026 Lunar New Year Barbie doll?

With the Year of the Horse kicking off Feb. 17, toy company Mattel is ready to start celebrating. This fashion doll is available to preorder right now on Amazon and retails for $55. The collectible won’t arrive at your doorstep until February, and is set to officially release to on Jan. 30. That’s totally enough time, given Lunar New Year’s mid-February start. The decorative doll is clad in a rich red gown with a pleated peplum bodice and a blossoming golden peony print all down the skirt.

Peony florals symbolize prosperity, honor and elegance, and offer a welcome for fresh beginnings, a great mantra to have as we head into 2026. A glittering sheer gold shawl is tossed over Barbie’s shoulders, fanning out and around her floor-length dress. As for accessories, the Barbie is clad in matching golden peony earrings to represent good luck, and a pop of red on her lips and nails are inspired by a lucky red envelope. Matching gold strappy sandals adorn her feet. Barbie’s black tresses are parted in the middle and left straight to waterfall down her back.

The doll is not unlike the 2025 iteration with red and gold accents. The first Lunar New Year doll Mattel released was relatively recent, in January 2021. The company offers a range of themed dolls for various occasions, including birthdays, Día de Muertos, Diwali and Christmas.

If that wasn’t enough, the company has released a whole host of dolls to commemorate the legacy of actresses, musicians, athletes and more. The toy company has dolls dedicated to iconic music acts, including Cher, Tina Turner and Stevie Nicks. The Nicks doll was extremely popular in 2025, selling out just 24 hours after hitting shelves. It currently goes for a hefty price if you can find it, around $199 or more.

These themed dolls are great presents for birthdays or for those looking to fill their shelves with something they’ll want to pass down for generations. While these specific ones aren’t often played with in favor of keeping them in pristine condition, they still spark so much joy even within the box. If you’re celebrating this Lunar New Year, gift this doll to that special someone to help start their Year of the Horse off right.